Senior Copywriter

Creative · Austin, Texas
Department Creative
Employment Type Full-Time

HCB Health is a full service advertising agency, built from the ground up to meet the evolving needs of modern healthcare brands. We are looking for a full-time Senior Copywriter, with healthcare experience and a proven ability to translate complex, scientific information into fresh, compelling promotional content for multiple audiences. Day-to-day responsibilities include writing supportable content for multichannel deployment, providing brand- and subject-matter expertise, and working collaboratively with your internal team to meet client expectations. We are open to this position being remote but would prefer this person to be in the Dallas, Austin or New Jersey areas. 


Responsibilities include

  • Manage multiple projects with support of supervisor
  • Own copy development across multiple channels from start to finish
  • Maintain consistency of language from one project to the next and collaborate with brand leads, editorial, and other writers on the brand to ensure overall consistency of language, messages, references, etc
  • Demonstrate deep brand and subject matter expertise: know the data, claims, core references, competitors, customers, and strategy associated with your brand
  • Proficient in referencing and annotations
  • Work closely with editors to ensure copy documents adhere to approved promotional claims, brand standards, and FDA promotional guidance
  • Versed in creating content for digital and social (keyword optimization, latest SEM updates, social media character count and appropriate tone of voice)
  • Understand how content strategy, key performance indicators, and analytics inform creative solutions and apply insights when developing tactics
  • Adhere to agency process
  • Attend client meetings, actively listen, add value to discussions, and effectively presenting ideas
  • Demonstrate poise and open-mindedness when receiving feedback and learn to effectively incorporate input while maintaining the integrity of an idea
  • Participate in concepting assignments and new business when asked
  • Willing to work late and possibly on weekends to meet deadlines when needed



  • Bachelor's degree in advertising or related field 
  • 3-5 years experience as a copywriter in healthcare advertising
  • A portfolio of work that showcases conceptual and copywriting capabilities
  • Proven creative, technical, and scientific aptitude
  • Familiar with AMA style
  • Strong annotation and referencing skills
  • Experience with medical, legal, regulatory bodies in the healthcare industry 
  • Experience writing for digital and non-digital channels
  • Firm grasp of drug/device approval process and promotional guidelines
  • Strong verbal and written storytelling skills
  • High learning agility
  • Highly responsible, collaborative, and self-motivated
  • Positive and solution-oriented
  • A good listener with a learner's mindset: Curious, engaged and open-minded


Our Benefits:

  • Medical, dental, and vision benefits 
  • 11 paid holidays 
  • 15 vacation days 
  • 1 paid volunteer day per year
  • 401(k) plan
  • Life, short-term and long-term disability insurance (company paid) 
  • Business-casual environment

HCB Health is an equal opportunity employer. All qualified candidates will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity/expression, national origin, disability, or any other legally protected characteristics. 

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  • Location
    Austin, Texas
  • Department
  • Employment Type